Category SEO

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6 most effective strategies for SEOs to create a fertile website for increasing lead conversions

It’s true, SEO techniques have changed again with Google’s Penguin, Hummingbird and Pigeon updates in mid 2014. Since the updates, many SEO professionals have been confused about where to go from here.

Today, we’ll review the changes, the new methods and most importantly, how to create a fertile website where a higher percent of conversions can take place.

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Rank Higher With Page Speed Using Most Effective Tools, Tips & Resources

 

Whether you’re someone who works on or with websites or simply a Business Owner, slow load times are frustrating and often a huge deterrent for proceeding to the site.

Research shows that load latency creates impatient users who are more apt to move on. Now, more than ever, websites need to capture and hold the attention of potential users and purchasers, as online competition continues to increase. Add to that, those who are vying for the ever-increasing mobile device shopper’s time and attention. It’s a technological jungle out there.

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“Not Provided” – Dealing with Google Search Organic Keyword not provided

Late last year MOZ set out to discover the top tools, tactics, and trends of the online marketing world. With the help of their partners, over 3700 participated in this year’s Industry Survey.
The infographic below presents the results of how do marketers deal with (not provided) Google Analytics keyword search data.

The loss of Google keyword data hit hard in 2013, and so MOZ asked people how they’re coping, strategically speaking. It’s interesting to note that, on average, respondents selected three different solutions. It’s going to take a diversity of solutions to solve “unprovided” problem. Respondents who track >100 keywords were more likely to rely on rankings and less likely to rely on social signals than those who track <100 keywords.

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How to create a business channel on youtube

 

You need to create a separate Youtube Channel for your business in order to properly market your business online both through Youtube and Google+. Here is a quick guide how to setup your Youtube channel not under your personal account but as a business.

Make sure you’re signed in to YouTube.

  1. Go to All my channels.
  2. If you want to make a YouTube channel for a Google+ page that you manage, you can choose it here. Otherwise, click Create a new channel.
  3. Fill out the details to create your new channel.

 

Read more here on Google

Google’s new keyword tool, the Keyword Planner

 

Keyword Tool is now Keyword Planner integrated into Adwords. Google has combined the functionality of Keyword Tool and Traffic Estimator features to make it easier to plan your next keyword research project with their new Keyword Planner tool integrated into the Adwords account.

Keyword Tool will no longer be available and instead you need to log in into your Adwords account to access Keyword Planner. You can use Keyword Planner to find new keyword and ad group ideas, get

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